First impressions truly count. Sometimes, nothing says more about a business than the way the office looks. If you want people to keep coming back time after time, you’ll need to have your place looking sharp to give that great first impression. You may not get a second chance to impress your client if your office leaves something to be desired the first time they see it. Potential clients see your business’s physical space as a reflection of the business itself.
This was brought freshly to my mind when I attended a new church recently. The altar area had a checkered pattern of orange, blue, and red squares. There were gold chandeliers hanging from the low ceiling, and the pew cushions were made with an orange fabric. The interior walls were painted a cream white. The church was built in the 1970s, and it appeared that it had all the original decorations. I immediately began thinking of the church itself as outdated because everything about its physical appearance was outdated.
That’s why it’s so important to regularly reassess your office space to determine what kind of an impression you are giving to your clients. If you’re an up-and-coming art studio, does your space reflect that, or is it boring and unmemorable? If you’re a law office, does your space exude a feeling of confidence, efficiency and reliability, or is it disorganized and with paint chipping off the walls? If you’re not projecting the professional image you need to be, it’s definitely time to hire some painters to help you get things back on track.
Stay tuned for our next post on legal considerations when hiring a Cincinnati painter for your office.